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系統識別號 U0026-2206201020362200
論文名稱(中文) 台灣企業主管的創業精神、關係網絡與組織績效關係探討-以南部企業主管為例
論文名稱(英文) The Relationship among Entrepreneurship、Guanxi Network and Organizational Performance-A Case of Managers in Southern Taiwan
校院名稱 成功大學
系所名稱(中) 企業管理學系碩博士班
系所名稱(英) Department of Business Administration
學年度 98
學期 2
出版年 99
研究生(中文) 陳韋旭
研究生(英文) Wei-Hsu Chen
學號 r4697120
學位類別 碩士
語文別 中文
論文頁數 57頁
口試委員 指導教授-葉桂珍
口試委員-王瑜琳
口試委員-張榮庭
口試委員-汪美香
中文關鍵字 創業精神  關係網絡  創新性  預應性  風險承擔性  競爭侵略性  自主性 
英文關鍵字 Entrepreneurship  Guanxi network  Innovativeness  Proactiveness  Risk-taking  Competitive aggressiveness  Autonomy 
學科別分類
中文摘要 在上一世紀中,台灣靠著旺盛的創業精神與開放的競爭環境,創造了本身的經濟奇蹟。而對於企業而言,創業精神更是推動公司成長和創新的重要因素。本研究主要目的在探討企業之創業精神與組織績效間之關係,以及關係網絡對創業精神與組織績效關係之調節作用。
本研究共發放283份問卷,有效回收樣本141份,有效回收率為50%。本研究並以二階結構方程式模型進行假說驗證。實證結果驗證創新性、預應性、風險承擔性、競爭侵略性和自主性皆為創業精神之顯著衡量構面。除此之外,實證結果也發現創業精神對組織績效有正向影響效果。而關係網絡可以增強創業精神對組織績效之正向影響效果。
根據上述實證研究結果可以得知,創業精神在事業經營上的重要性。因此,企業應致力於創業精神的提升與實踐上,並同時注重關係網絡的建立與維持。具體作法如:致力於新產品/服務的引進與運用;鼓勵員工彼此互相交流、溝通,並賦予其自我決策的權力;迅速果斷的制定決策;競爭時,應主動出擊,有積極作為;隨時注意市場的需求變化,及致力於開發潛在市場和機會。並將人脈關係視為一重要資產,特別注重人脈關係的累積和維持。
英文摘要 Taiwan has created economic miracle by vigorous entrepreneurship and welcoming environment. Entrepreneurship is an important factor for enterprises to grow and innovate. The purpose of this study is to investigate the relationship between the entrepreneurship of managers and organizational performance, as well as the moderating of guanxi network on the relationship.
A Total of 283 questionnaires were distributed to managers of organizations in southern Taiwan. The effective response rate of was about 50%. Structural Equation Model was used to examine the hypotheses. The results suggest that innovativeness, pro-activeness, risk-taking, competitive aggressiveness, and autonomy are the significant dimensions of entrepreneurship. Furthermore, entrepreneurship has positive effect on organizational performance, and guanxi network appears to moderate on it.
In terms of the current finding, enterprises in Taiwan should improve entrepreneurship and emphasize on guanxi network establishment and maintenance. Specifically, they should:devote to introduce new products and services;encourage employees to share and communicate with each other and empower them with right of decision-making;take a bold and aggressive approach when competing;keep watch for the changes of market demand;develop potential market, and identify opportunities aggressively;take interpersonal relationship as an important asset, and especially focus on the expansion and maintenance of guanxi network.
論文目次 中文摘要.............................................I
英文摘要............................................II
誌謝...............................................III
目錄................................................IV
表目錄...............................................VI
圖目錄...............................................VI
第壹章 緒論............................................1
第一節研究背景與動機..................................1
第二節研究目的.......................................3
第三節研究流程.......................................4
第貳章 文獻探討與發展假說................................6
第一節創業精神.........................................6
第二節社會資本與關係網絡...............................9
第三節組織績效.......................................14
第四節各研究構面間之推論................................16
第參章 研究方法........................................19
第一節研究架構.........................................19
第二節變數操作性定義與衡量.............................20
第三節抽樣方法.......................................23
第四節資料分析方法....................................25
第肆章 資料分析結果.....................................27
第一節敘述性統計分析..................................27
第二節因素分析.......................................33
第三節關係網絡分群....................................36
第四節假說驗證.......................................37
第伍章 結論與建議.......................................42
第一節研究結論........................................42
第二節管理意涵........................................44
第三節研究限制與建議...................................46
參考文獻...............................................48
附錄:問卷.............................................54
表3-1 問卷發放與回收情形.................................24
表4-1 個人基本資料分析...................................28
表4-2 公司基本資料......................................29
表4-3 創業精神的平均值與標準差............................30
表4-4 關係網絡的平均值與標準差............................31
表4-5 組織績效的平均值與標準差............................32
表4-6 創業精神因素分析結果................;...............33
表4-7 關係網絡因素分析結果................................34
表4-8 「組織績效」因素分析結果................................35
表4-9 關係網絡之分群結果分析.......,.......................36
表4-10 各衡量變數之相關係數矩陣............................37
表4-11 關係網絡分群之整體模型適合度.........................41
表5-1 實證結果彙整........................................42
圖1-1研究流程.............................................4
圖3-1研究架構............................................19
圖4-1 SEM理論模型........................................39
圖4-2 高低關係網絡SEM模型 .................................41

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