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系統識別號 U0026-1707201211551600
論文名稱(中文) 肢體障礙族群旅遊目的地屬性偏好之研究:以休閒阻礙為潛在變數
論文名稱(英文) Exploring the Attribute Preferences of Destination among Impaired Tourists Using Leisure Constraints as Latent Variables
校院名稱 成功大學
系所名稱(中) 交通管理學系碩博士班
系所名稱(英) Department of Transportation & Communication Management Science
學年度 100
學期 2
出版年 101
研究生(中文) 莊菁菁
研究生(英文) Jing-Jing Chuang
學號 R56994147
學位類別 碩士
語文別 英文
論文頁數 74頁
口試委員 指導教授-陳勁甫
口試委員-蔡東峻
口試委員-溫傑華
口試委員-賴文泰
中文關鍵字 下肢障礙族群  無障礙旅遊  個體選擇模式  潛在變數選擇模式  群集分析 
英文關鍵字 Lower-limb disabled  Barrier free tourism  Discrete Choice model  Latent Variable Choice Model  Cluster Analysis 
學科別分類
中文摘要 無障礙旅遊對於身心障礙者與老年人而言是相當重要的議題,真正具無障礙環境的旅遊能讓行動不便的人們提升生活品質。台灣有許多景點雖稱具有無障礙設施,但會造成下肢障礙朋友們移動時的障礙仍處處可見。
許多無障礙旅遊之相關文獻採用質性調查或敘述性統計分析來了解身障朋友們的旅遊需求,而本研究以身體方面受環境的限制最多的下肢障礙族群做為研究對象,以敘述性偏好調查法去暸解他們在當日來回之國內旅遊中,會考量與偏好之景點條件。除以個體選擇模型之多項羅吉特模式去探討下肢障礙者之旅遊景點屬性選擇偏好,並加入休閒阻礙為潛在因子,使用潛在變數選擇模式與群集分析探討受試者之選擇行為。以利未來政府或業者設置無障礙旅遊環境之參考,期望進而使其他行動不便的族群受惠,例如:關節退化或中風的老人、孕婦、暫時肢障的受傷者…等。
由研究分析結果顯示,場地擁擠程度與旅行成本是讓下肢障礙族群在決定出去旅遊時的最重要影響因素?。而場地之陡坡多寡與無障礙設施也對受試者具顯著的影響力。尤其男性較女性不偏好前往人潮擁擠的景點,而重度障礙以上的下肢障礙族群則相對較偏好旅行成本低之景點。而潛在變數選擇模式中發現,具較強烈內在休閒阻礙者對擁擠程度較在意,而較具結構性休閒阻礙者則在意陡坡在場地中所占的比例,皆呈現負向的偏好。
最後群集分析結果中發現,低休閒阻礙之族群相對較在乎場地擁擠程度、旅行成本與旅行時間;而高休閒阻礙之族群相對較重視場地無障礙設施的設置與場地的陡坡多寡。
英文摘要 Most previous literature which has discussed barrier-free tourism has used the qualitative method and descriptive statistics to explore relationships among variables via structural equation modeling, or they have used fuzzy theory in choice models, etc., but it is rare to find studies dealing with problems in stated preference data in which discrete choice modeling is combined with latent variables. This, therefore, is what we have done in this research.
This research aims to understand the preferences of destination choice behavior when integrated with leisure constraints for people with lower-limb impairment during one-day domestic travel. We collected the stated preference data for the purpose of simulating some possible situations with different levels of influential attributes. By using a multinomial logit (MNL) model to evaluate the choice behavior, latent variables were then combined in a sequential process and analyzed using a clustered sample.
The results indicated that crowdedness level and travel cost are important and significant variables in the destination choices of people with lower-limb impairments. The ratio of steep ramps, travel cost for a one-day travel and barrier-free facilities are the variables having significant impact on destination choice utility. An integrated choice model with latent variable- leisure constraints revealed that the respondents with intrapersonal leisure constraints concerned about crowdedness level at sites, and the ones with structural leisure constraints focused on the amount of steep ramps. In the MNL model with clustered samples, the leisure constraints were influenced by education level. Some results and suggestions for government and operators are provided.

 
論文目次 Content -----------------------------------I
List of Tables -----------------------------------III
List of Figures -----------------------------------V
Chapter 1 Introduction -------------------1
1.1 Background ---------------------------1
1.2 Motivation ---------------------------2
1.3 Research Purpose -------------------3
1.4 Research Questions -------------------4
1.5 Value of Research -------------------5
1.6 Research Flow ---------------------------6
Chapter 2 Literature Review -----------8
2.1 People with Impairment -------------------8
2.2 Barrier-Free Tourism -------------------11
2.3 Leisure Constraints -------------------16
2.4 Destination Choice -------------------19
2.5 Summary of the Literature Review ---20
Chapter 3 Methodology -------------------22
3.1 Research Design ---------------------------22
3.2 Discrete Choice Model -------------------25
3.3 Multinomial Logit (MNL) Model -----------27
3.4 The Latent Variable Choice Model ---28
3.5 Cluster Analysis -------------------31
3.6 Experimental Design -------------------32
Chapter 4 Results ---------------------------36
4.1 Data Analysis ---------------------------36
4.2 Estimation Results for Choice Models ---47
4.3 Model comparison -------------------52
Chapter 5 Conclusions -------------------56
5.1 Discussion and Conclusions -----------56
5.2 Empirical Implications -------------------59
5.3 Limitations and Suggestions for Future Research 60
References ---------------------------62
Appendix ---------------------------68
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