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系統識別號 U0026-1706202016165600
論文名稱(中文) 不確定性與開放式創新的決策方式 -企業高階管理者的認知能力
論文名稱(英文) The Decision -Makings for the Open Innovation Under The Uncertainty -The Cognitive Capability of the Senior Executives
校院名稱 成功大學
系所名稱(中) 企業管理學系碩士在職專班
系所名稱(英) Department of Business Administration (on the job class)
學年度 108
學期 2
出版年 108
研究生(中文) 林靜卿
研究生(英文) Ching-Chin lin
學號 R47061319
學位類別 碩士
語文別 中文
論文頁數 28頁
口試委員 口試委員-方世杰
口試委員-陳寶蓮
指導教授-許經明
中文關鍵字 管理者認知能力  開放式創新決策  環境不確定性 
英文關鍵字 managerial cognition capability  open innovation decision  environment uncertainty 
學科別分類
中文摘要 在外部環境快速的變動及無法預測之下,為了保有競爭優勢企業需要採取開放式創新以提高競爭優勢。在動態能力觀點認為在外部環境隨著整體經濟環境而改變,企業具備長期的競爭優勢是來自於隨環境而改變的內部的資產配置及提升資源能力,而這能力則來自於高階主管。本研究認為高階主管的認知能力對於創新的選擇與決策具有重大的影響力。而以國內某家生產散熱風扇上櫃公司為個案研究對象,以該公司行銷及技術高階主管為深度訪談對象,探討該公司在面對外在環境變動時,高階主管人員如何辨識認知不確定因子進而選擇封閉或開放式創新策略,以及如何決定開放的程度。過去開放式創新的研究議題,沒有將技術不確定性與市場不確定因素列入探討,然而,不確定性因素亦是一個促使開放性創新的原因,本研究補足過去開放式創新的不足。也在研究過程當中同時發現,開放式創新的過程當不確定性因素的種類增加時,管理者的認知能力是有限度的,不應該僅讓一個主管進行判定,應由多個不同管理認知能力的管理者參與。最後,最高管理者有不同種類的環境不確定時,應該善加運用不同管理認知能力的主管和不同屬性的管理認知人才。
英文摘要 In the face of rapid changes in the external environment and unpredictability, in order to maintain a competitive advantage, companies need to adopt open innovation to improve their competitive advantage. In the view of dynamic capabilities, under the uncertainty of the external environment, the long-term competitive advantage of enterprises comes from internal asset allocation and resource enhancement capabilities, and this ability comes from senior executives. This study believes that senior executives have a significant influence on the choice and decision-making of open innovation. We select a domestic technology company that produces cooling fans as the case study object. We choose in-depth interviews with the company's senior executives, explore how the company's executives recognize and make innovative decisions when faced with changes in the external environment. This study found that uncertainty is also a major factor of open innovation, making up for the shortcomings of open innovation in the past. The research also found that when the types of uncertainties increase in the process of open innovation, the cognitive capabilities of managers are limited and multiple managers with different management cognitive capability should participate.
論文目次 摘要 Ⅰ
英文延伸摘要 Ⅱ
誌謝 Ⅴ
目錄 Ⅵ
表目錄 Ⅶ
第一章 緒論
第一節 研究動機與背景 1
第二章 文獻回顧
第一節 管理者認知能力 4
第二節 創新方式的變革 7
第三章 研究方法
第一節 研究設計 10
第二節 個案公司歷史背景介紹11
第三節 資料收集方式 13
第四章 個案分析 14
第五章 結論與建議 21
附錄 23
參考文獻 24
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