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系統識別號 U0026-0108201710274100
論文名稱(中文) 探討會展形成之暫時群聚效果對地方產業發展的影響-以2017臺灣國際蘭展為例
論文名稱(英文) The Impact of Temporary Clusters on local Industry Development from Convention and Exhibition: The Case of 2017 Taiwan International Orchids Show
校院名稱 成功大學
系所名稱(中) 都市計劃學系
系所名稱(英) Department of Urban Planning
學年度 105
學期 2
出版年 106
研究生(中文) 趙美琪
研究生(英文) Mei-Chi Chao
學號 P26044326
學位類別 碩士
語文別 中文
論文頁數 98頁
口試委員 指導教授-孔憲法
口試委員-林峰田
口試委員-胡太山
口試委員-曾憲嫻
口試委員-林蕙玟
中文關鍵字 暫時群聚(Temporay Clusters)  產業群聚  地方產業發展  臺灣國際蘭展 
英文關鍵字 Temporay Clusters  Industrial Cluster  Local Industrial Development  Taiwan International Orchids Show 
學科別分類
中文摘要 受到全球化的影響,國際貿易和投資日益增加,擴大跨國交流的範疇,對當地乃至全球的經濟發展造成強烈的影響。會展能夠拓展國際市場進而帶動國家經濟發展,針對會展可發現,研究面向已從區位選址擴大層面至群聚的觀點探討,認為群聚作為特定地區的產業聚集,可以作為解釋跨地區的互動與知識創新。
在產業群聚、知識與創新的基礎下,國外研究更將國際貿易展概念化暫時群聚(Temporay Clusters)。研究發現,會展形成的暫時群聚效果能夠透過跨地區管道,促進產業創新及提升產業發展。暫時群聚不僅能夠解決產業群聚的封閉性,同時,提高各地方產業的能見度促進地方發展,顯現出暫時群聚對於地方產業的影響及重要性。
本研究以2017臺灣國際蘭展為研究對象,進行實際的參與觀察。臺灣國際蘭展促進臺灣蘭花產業發展,增進國際交流,有國際三大蘭展之一之美譽。我國蘭花產業上、中、下游之精密分工,以出口導向為主的產業,行銷至日本、美國、歐洲等國家,國際貿易為蘭花產業重要市場的開拓。近年,由於全球化的影響、自動化生產、快速發展的生產技術,產業面臨國際競爭的壓力。
因應上述的議題,本研究以暫時群聚的觀點,透過理論的發展模型分析暫時群聚效應。實證部分,共分為兩部分操作,首先了解蝴蝶蘭產業概況,另外依據行業標準分類作為參展商行業判別基礎,進行產業分析及空間分佈分析;第二部分以深度訪談,了解群聚效果,透過以上的操作,探討案例的暫時群聚效應對於地方產業發展的影響。
英文摘要 The impacts of global industrialization and commercialization lead to increasing international trade and investment. As the same time, expanding the scope of the transnational communication also has the strong effect on local and global economic development.
The convention and exhibition will be able to expand the international market and then promote the national economic development. It can be found that the research has been discussed from the perspective of location selection to the clusters. It is believed that the cluster as an industry gathering in specific areas can be used as an explanation of interregional interaction and knowledge innovation.
European researches regard the concept of international trade show as the theory of temporay clusters. The study also found that temporary clusters from the convention and exhibition can promote industrial innovation and enhance industrial development through the global pipelines.
Using participant observation as a data collection method, this research is actually involved in 2017 Taiwan International Orchid. In recent years, due to the impact of globalization, automated production, rapid development of technology, Orchid industry faced the pressure of international competition.
In conclusion, the research emphasizes that temporay clusters not only solves the closure property of industrial clusters but also enhances the visibility of local industries. Moreover, temporay clusters shows that the impact and importance of local industrial development.
論文目次 第一章 緒論 1
第一節 研究動機與背景 1
第二節 研究目的 3
第三節 研究流程 4
第四節 研究限制 5
第二章 文獻回顧 6
第一節 會展範疇 6
第二節 產業群聚與創新群聚相關理論 10
第三節 暫時群聚理論 17
第四節 臺灣蘭花產業 29
第五節 小結 41
第三章 研究設計 42
第一節 研究範疇 42
第二節 研究內容 43
第三節 研究方法 46
第四節 研究效度 52
第四章 地方產業分析-以2017臺灣國際蘭展為例 53
第一節 參展商之產業分析 53
第二節 參展商之空間分佈 60
第三節 小結 64
第五章 實證分析 65
第一節 實證內容 65
第二節 產業間與產業鏈的互動關係 66
第三節 群聚效果對周邊空間及產業的影響 70
第四節 暫時群聚模型之發展 75
第五節 探討相關影響因素 86
第六節 小結 93
第六章 結論與建議 94
第一節 結論 94
第二節 後續研究建議 98
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